Uplifting CBD Star into premium segment.
CBD Star is the leading manufacturer of CBD cosmetics and food supplements in Central Europe. Our task was to completely rebrand the company and set up visual communication with an emphasis on sophisticated packaging that positions the company in the premium segment.
The CBD Star packaging works with minimalist principles, which are underlined by printing techniques - subtle gold embossing and a partial varnish reminiscent of melting hemp oil. Our solution also includes a website design and 3D product visualizations.
Our branding is also reflected in the interiors of CBD Star branded stores, pictured here in Prague’s Chodov.