Limited Nike N.354 created for doing nothing

CLIENTNike, Footshop Europe 2020
ROLECreative Concept Motion Design

Nike released these shoes in collaboration with Footshop in a limited raffle and packed them in a concrete box with components to build your own Zen garden. Luckily we had a chance to promote this special release.

The shoe was custom modelled based on the real shoe to the finest details. Additional details were added by physical based textures. This helped us to get very close to the shoe and still maintain realism.

The two environments in the spot symbolize the peace and calm provided by the shoes and distractions and chaos that brings the digital world around us.